Sunday, June 8, 2008

Managing Quality

Quality of Design:

Perhaps given a boost by the openness of the Sexual Revolution, the Victoria's Secret retail chain almost single-handedly redefined America's conception of lingerie beginning in the early 1980s. Despite the secrecy promised in the franchise's moniker, each of its stores replaced the modest, tucked-away, department-store displays of women's underwear with an openly luxurious atmosphere that recreated a nineteenth-century boudoir. At the same time, Victoria's Secret decidedly built its image with a fairly conservative, middle-class shopper in mind and avoided any connotations of sleaziness which lingerie might carry. While some critics have contested the sometimes reactionary portrait of femininity developed in the store's designs and advertising campaigns, Victoria's Secret helped women of all shapes and sizes, if not tax brackets, feel that sensuality need not be limited to models and celebrities. The company was able to vend a widened range of products with the aid of a popular mail catalog issued eight times annually. While corsets, teddies, and silk pajamas remained at the hub of the Victoria's Secret wheel, home shoppers could buy shoes, evening wear, and perfumes--such as Wild English Gardens and Heather's Embrace--all under a single banner promising both middle-class refinement and daring sexuality.Victoria’s Secret offers hundreds of products that are each part of a Victoria’s Secret “line” or “collection”. Victoria’s Secret has patented and copyrighted many of their collections and product technologies because of their outstanding quality and innovation. Most of their targeted customers are teenage girls and women between the ages of 18-30. Victoria’s secret quality design is very special it is made to be worn right after it gets design and produced. They have special lines for Victoria’s secret collections under Victoria’s secret designs, but they have also added other designer collections that are sold at a higher price than Victoria’s secret brands, and this is because these special designs are bought through the designer’s collection.

Quality of Conformance:

Victoria’s secret has been known for its quality of conformance, the products are meeting the specifications and limitation of their designs. Victoria’s secret manufactures its products according to the time limits, different designs, colors, sizes etc. According to the specifications that are given to them from operations managers. Victoria's Secret is the leading specialty retailer of lingerie and beauty products, dominating its world with modern, fashion-inspired collections, prestige fragrances and cosmetics, celebrated supermodels and world-famous runway shows. Victoria's Secret lingerie and beauty stores, the catalogue and www.VictoriasSecret.com allow customers to shop the brand anywhere, any time, from any place.

The “Abilities”:

Victoria’s secret has the top quality products which lasts for years. Through Victoria's Secret Catalogue and VictoriasSecret.com, Victoria's Secret Direct makes it possible for customers to experience the sexy and sophisticated intimate lifestyle of Victoria's Secret 24 hours a day, 7 days a week. Victoria's Secret Direct reaches more than 390 million customers each year through Victoria's Secret Catalogue - and our Web site is one of the fastest growing and profitable e-commerce destinations on the Internet.

Field Service:

VictoriasSecret.com takes the following types of security measures: use of technologies and policies such as limited access data-centers, firewall technology, secure socket layer certificate authentication and limitations of administrative access to our systems. In addition, it is our policy not to send your credit card number via e-mail. In fact, this is a practice we encourage you to adopt in all of your Internet activities.We designed VictoriasSecret.com to accept orders only from Web browsers that permit communication through Secure Socket Layer (SSL) technology; for example, 4.0 versions or higher of Netscape Navigator, versions 5.01 or higher of Internet Explorer, versions 0.8 or higher of Firefox and versions 1.2 or higher of Safari.While we implement the above security measures on this site, you should be aware that 100% security is not always possible.

1. General Browsing InformationVictoriasSecret.com gathers navigational information during each visitor's use of our Web site. In the process of gathering navigational information, non-personally identifiable information (i.e. domain type, browser version, service provider and IP address) may be collected. The navigational information tells VictoriasSecret.com about the use of our Web site by visitors, including the areas of our site that are most visited or the time of a last visit to a page on our site. It also tells us about the technical efficiencies of our Web site and services (i.e. the time it takes a visitor to connect to our Web site or download pages). The navigational information helps us better understand a visitor's experience at VictoriasSecret.com and improve upon that experience by recognizing and delivering more of the features, services and products our visitors prefer.

2. Personal InformationVictoriasSecret.com may ask you to provide personal information when you establish or update a VictoriasSecret.com account, sign up for Victoria's Secret E-mail, enter a contest, participate in a survey, shop online (including the purchase of a gift card or to shop as a result of a link from VSPINK.com), check the status of an order, request a catalogue, purchase and send an e-gift card and/or create, send a wish list or gift reminder or if you sign up to receive information about our products, promotions and events through text messaging.Categories of information collected include name, address, e-mail address, recipient's name and e-mail address, order information, telephone number, mobile phone number, credit card information and messages or reminders you create.
USING PERSONAL INFORMATION WE COLLECT ONLINEVictoriasSecret.com uses the personal information we collect from you to deliver products that you have ordered, to fulfill requests that you have created, to contact you or the product recipient(s) in the event of order or delivery difficulties, for verification purposes, to respond to your inquiries, and to deliver services and information about our products, promotions or Web site, including adding you to the Victoria's Secret E-mail list and to our print catalogue mailing list when you sign up or make a purchase.Return PolicyWe take great pride in our reputation for quality and excellent value. If for any reason you are dissatisfied with a purchase, we'll assist you with a prompt refund or exchange. No sale is final. Refunds for items returned within ninety days of the purchase date will be credited in the same form as the original payment type. Refunds for items returned more than ninety days after the purchase date will be in the form of a merchandise credit redeemable with your next purchase. Unfortunately, you cannot return merchandise bought through Victoria's Secret Catalogue or VictoriasSecret.com at Victoria's Secret Stores.


In the meantime Victoria’s Secret quality systems are Quality of design, The “abilities”, and quality of Conformance. They are coming up with new lines and new designs for their customers which is making them unique to their competitors. These products are manufactured and designed according to the seasons of the year, they always have something special for each season, and these products cannot be found anywhere else except at victoria’s Secret stores or catalogues. Victoria’s Secret should have their clothese line not only online or on Victoria’s Secret catalogue, but they should consider opening a new secret for Victoria’s Secret Clothes, and shoes at all Victoria’s Secret stores, this would increase profits and more quality design would be made into consideration. This would even attract more customers who like to shop for clothes or shoes.








1 comment:

Unknown said...

Hello my name is Jen Stone, I am writing you on behalf of "Bra-Vo Bold"; hey Charity out of Sioux Falls South Dakota that gives undergarments too women in DV shelters so they may look for work. I worked as a stylist in Los Angeles for 13 years and witnessed large companies, such as yourself, giving irregular pieces to charity. That Charity is much needed here, please let me know if there's anything you can do to help.
Thank you,
Jen stone
Claymountain@gmail.com